We now know the different types of bottles, what kind of wine that goes into each bottle, and the basic characteristics and differences between varietals. Next, we will take a closer look at the wine label and examine what it will tell us about the contents of each bottle. Law in most countries governs the information contained on a wine label. For simplicities sake we will examine wine labels from the U.S. With the growing number of wineries and wines available in today’s market, the competition for your wine dollar increases. Wineries are employing professional advertising agencies to develop packaging and labels that will catch the consumers’ eye. Unfortunately, you would not believe the number of wine consumers who, in the absence of product knowledge, purchase their wine based solely on what the package looks like.

Here are a few examples of the types of information you may find on a wine label from the U.S.:

 

label

Producer:

Chateau Julien

Wine Estate

 Estate bottled, Grown, or Reserve

100% of the grapes must have been grown on the property owned or controlled by the bottling winery and the wine produced and bottled on the premises of that winery.

Vintage year

95% of the wine must have come from grapes harvested in the year shown.

Grape Variety

A minimum of 75% of the wine must be derived from that grape variety.

Viticultural Area (Appellation)

85% of the wine must be grown in the area shown.

Individual Vineyard Designation

95% of the wine must be from grapes grown in that vineyard.

Alcohol Content

Expressed in % by volume. Must be between 7% and 13.9%, + or - 1.5% tolerance within that range.

Chateau Julien’s Private Reserve “Sur Lie” Chardonnay is produced from 100% Monterey County Chardonnay grapes. Winemaker Bill Anderson carefully chooses small select lots from the winery’s Estate Vineyard in South Salinas Valley to contribute to a diverse blend of character and complexity. From harvest, this Chardonnay went into 100% barrel fermentation and was aged in new French oak barrels for sixteen months. Each vineyard lot was barrel fermented and aged separately to enable the blending of optimum flavors for a well-balanced Chardonnay. This wine was produced in a traditional French “Sur Lie” style, allowing the wine to stay in contact with the lees (or inactive yeast cells) for the total sixteen months after fermentation.

Flavors of butterscotch, ripe pear and bold tropical fruit grace the palate. Well-balanced with superb acidity and a rich, creamy texture. A buttery mouthfeel with hints of toasty oak through a full-bodied finish

 

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